BanCorp Realty: Orange County's Real Estate Blog : orange county real estate brokers

Showing posts with label orange county real estate brokers. Show all posts

Friday, March 27, 2015

Adjusting Purchase Price Downward - Pricing Strategies | Orange County Real Estate Market

If you are an Orange County, CA homeowner and you are getting ready to list your property for sale it is imperative that you work with a experienced Orange County Realtor that has sound pricing strategies in place for determining the sales price. By setting an artificially high purchase price, the likelihood that the property will linger on the Orange County MLS for a significantly longer time than average raises exponentially – the ‘days on market’ continue to tick. If the property is not a multi-million home, it is under most circumstances fairly easy for the buyer’s agent to ‘comp-out’ the property in determining the fair market value, which will invariably lead to the number set in the offer.

If the home is in the $500k - $1mm range, if one ‘xyz’ company says they can get you significantly more than ‘abc’ company you should be very skeptical. They certainly can start out with an initial higher listing price to secure the listing, but that does nothing to guarantee a higher sales price. All the marketing in the world is very rarely going to get a buyer to over pay for a property. If you have to adjust the selling price down while the house is on the market, other Realtors pick up this, which can also lead to low-ball offers – with the thinking being that the seller is desperate to sell the property. They may or may not pick up on the fact that the property was overpriced from the start.

The bottom line is this: If you are getting ready to list your home and a model match 3 doors away just sold for $600,000, it might not be a wise decision to list your home for $675,000 – not in this market.

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Friday, February 27, 2015

Orange County Real Estate Company Offering The Highest Real Estate Commissions In The Industry

BanCorp Properties is looking to increase its presence in the Orange County housing market. With aggressive expansion goals in 2015, the company plans on stepping up marketing efforts to heighten brand awareness – is cutting commission splits to its Orange County Realtors – the pay structure is the most competitive in Southern California. BanCorp Properties is recognized within the real estate industry as an organization that pays the highest commissions to its Realtors. With many of the real estate brokerages having complex or ‘heavily taxed’ pay structures, BanCorp believes that the wave of the future lies in its leading-edge program which allows professional’s to keep more money in their pocket, while at the same time having the confidence that they are working with an established brand. BanCorp believe that a system based on percentages is simply archaic, what the industry is searching for now is a flat-fee which is practical, reasonable, and significantly lower than the industry average. There are some professionals who are new to the industry who need assistance at every step of the transaction, there are others that have been in the industry for a few years and are well-acquainted the process not requiring supervision: Enter BanCorp Properties.

With a leading-edge website that Realtors are proud to show to their clients, BanCorp Properties is experiencing exponential growth in Orange County. BanCorp REG is not out to become the biggest brokerage, but it is certainly the most practical and supportive. Since 1995 the company has always stood for easier and faster™ (and smarter) real estate transactions as a corporation, and this philosophy trickles down to its professionals. By charging a flat-fee versus a percentage, the company is attracting professionals from all across Southern California. The company said on Friday that the company is determined to make a difference in the Orange County marketplace, and the company’s leadership team understands that the organization cannot make a difference in the industry by playing it safe and conforming to the rules and expectations of a rather ordinary Southern California real estate marketing model.

The Orange County real estate market has been imploring, even pleading for creative, imaginative and improved selling | buying solutions in one of the nation's most dynamic and complex housing markets. And the company believes that one of the first-steps to realizing this goal is by allowing the Orange County Real Estate Agents to keep nearly all of the commission in their own pocket. This high commission structure allows a professional to join an established and respected Orange County Real Estate Brokerage that is a full-service company offering mortgage banking and escrow services as well. The company said that accomplished real estate companies consistently attract the best talent because it understands that if the Real Estate Professional is going to stay with an organization over an extended period of time, a professional must experience the Broker as believable, credible, and most importantly trustworthy.

To learn more about joining the innovative and imaginative BanCorp team: email admin@bancorprealty.com or contact Greg Steinaker at 949-207-9999.

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Wednesday, February 25, 2015

BanCorp Properties Plans In Intensifying Marketing Efforts in San Clemente Real Estate Market

This is a reblog to a press release released on PR.com on Wednesday.

BanCorp Properties is zeroing in on the San Clemente housing market as it re-launches its popular buyer’s rebate program which it had discontinued in the third quarter of 2014. The company believes that the San Clemente market is critical to its success in 2015.

San Clemente is found along the most southern edge of South Orange County. The city consists of custom-built homes, tract homes, condominiums and lot-land. The city is bordered by Dana Point and San Juan Capistrano to the North and Camp Pendleton to the south. Due to the size of the San Clemente market and due to the fact that interest rates remain at near historical markets, BanCorp Properties believes that the timing is right to reintroduce the buyer’s rebate program into the community. The lower interest rates allow buyer’s to command higher valued homes than they normally would if rates were lower.

BanCorp Properties: San Clemente Luxury Real Estate For Sale

The company believes that it will take more than the re-launch of this program to make a significant impact in this market. The company will also commit to a multi-pronged marketing effort that focuses on internet marketing and social media postings in an effort to increase its inventory of San Clemente homes for sale. Bancorp believes that a move away from the older-school traditional advertising methods such as print media and radio advertising would be advantageous to the organization at this point in time. It is important to note that the buyer’s rebate program is perfectly legal, acceptable under all parts of RESPA as long as all interested parties are identified and notified about the details upfront. The company calls the program its “better 2gother rebate”.

One of the key elements that go into a successful internet marketing campaign is increased social media postings where the focus is both on a specific property as well as the local San Clemente Realtor. The hope is always that the postings, which are done on hubs such as Google+, LinkedIn, Facebook and Twitter will go viral, creating additional exposure. The other goal in a internet marketing campaign would be to increase page rankings on the search engines. Since it is estimated that nearly 90% of all home searches start on the internet the company believes it would be negligent in ignoring this marketing method.

About BanCorp Properties: BanCorp Real Estate Group is an Orange County Real Estate Broker that specializes in residential; single-family-residences, condominiums townhomes, investment properties and rental properties. The company has been in business since 1995 and supports all fair housing, equal credit and truth in real estate policies and practices. The company is active in each local community it serves in.

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Monday, February 2, 2015

An Opportunity to Secure Additional Market Share and Brand Awareness in San Juan Capistrano Real Estate Market? BanCorp Thinks So.

This is a reblog to a press release released on PR.Com on Monday

BanCorp Properties believes that an intensified marketing effort focusing on internet, with a special attention placed on social media could help the company gain more market share in a very competitive San Juan Capistrano housing market. With interest rates continuing to hover at historical lows, the company believes the timing is perfect for an aggressive campaign into the city.

San Juan Capistrano is one of smallest of South Orange County’s cities, but it is still a strategic one. Located on the southern edge of the county, in a unique inland | coastal region, BanCorp believes that even though the community is small in comparison to the remainder of the other areas it markets in, it simply can’t ignore the area. Since San Juan Capistrano is one of the rare city’s that offers an excellent opportunity for both first-time buyers, as well as a large inventory of high-end properties, the low mortgage interest rates in combination with a targeted social marketing blitz should allow the company to garner additional market share, helping to bolster its overall inventory of homes for sale in San Juan Capistrano.

BanCorp Properties: San Juan Capistrano Real Estate For Sale

With a stable inventory of homes, the company believes it could likely secure more representations as a buyer’s agent, and the selling side of the fence, more overall listings. Just because San Juan Capistrano is small, does not mean it is not competitive. Greg Steinaker, President of BanCorp Properties was quoted as saying “all of the national and regional real estate companies are investing significant resources into the San Juan Capistrano as it relates to internet advertising, and BanCorp has to do better by maintaining or increasing levels, and this can be accomplished by adding the element of targeted social media postings on the major and minor social media hubs.” Mr. Steinaker went on to add “the larger players are spread too thin to focus in on the smaller local subdivisions and neighborhoods, and this is where the company has a competitive edge.”

BanCorp believes that a marketing campaign that stresses the benefits to buyers for the lower mortgage interest rates in combination with the increasing brand awareness that will occur through the targeted, hyper-sensitive social media campaign could be a win-win proposition for the company. The company believes it would not only be able to secure more inventory, increase brand awareness and take on more listings as a company as a whole, it also believes it could add to its base of San Juan Capistrano Realtors that are representing the company. The company believes that the social media postings are being read by the local professionals just as much as they are being read buy a potential buyer or seller, which could likely lead to the recruitment of new professionals to join the company.

The company believes that blanket campaign would be beneficial, but also believes that it would be negligent in not targeting the smaller areas of the city as well. The organization has identified the other smaller communities it would market to as; Del Obispo Area, Mission Area, Ortega Area, Rancho Madrina, Hunt Club and Marbella. Marbella is a golf-course community, and Hunt Club is a equestrian community. The San Juan Capistrano community has some 55+ senior communities as well as some gate-guarded communities, and the city is built around the San Juan Mission.

About BanCorp Properties: BanCorp Real Estate Group is a South Orange County real estate broker that has been serving the South Orange County real estate market since 1995. The company specializes in residential; single-family-residences, condominiums, townhomes, rental homes and investment properties. The company’s headquarters is in Irvine, California, serving 16 South Orange County cities. BanCorp supports all fair housing practices as well as truth in real estate.

http://www.Facebook.com/Bancorp

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https://plus.google.com/+Bancorprealtyreal-estate-agents-south-OC/about

Tuesday, August 19, 2014

Authentic or Computer Generated Appraisal?

It can be entertaining and even amusing to jump around on the large national real estate company’s websites and see when their AVM’s (Automated Valuation Models) try and “predict” what your South Orange County home is worth. However, when you are really serious about selling your home in a sophisticated Southern California housing market, these truly are “guestimates” at best. You are in much better hands with a detailed CMA (Comparative Market Analysis) from a respected BanCorp Real Estate Professional. AVM's not unlike Freddie Mac's Home Value Explorer (HVE®), which estimates a property value instantly are great for mortgage bankers and portfolio managers for things like determining credit risk and loss mitigation, but worthless to people wanting to sell their home – interesting - but wrong 99% of the time.

BanCorp Properties: Laguna Beach Real Estate and Laguna Beach Homes For Sale

Determining the true market value of your home, condominium or investment property requires an actual and true local analysis and genuine knowledge of your local South Orange County community. Skillful and experienced BanCorp Orange County Realtors® who assist families in selling their homes for a profession have an incredible advantage over computerized tools where a seller simply types in a question "what is my San Clemente or Costa Mesa home worth." BanCorp Properties in our on-going pursuit of easier and faster™ real estate will complete a comprehensive CMA on your home which when completed by a broker is not unlike a Broker Price Opinion (BPO). This report will detail the true market value of your home (not too low or too high), meaning you will receive competitive offers, selling your home at the most optimum price in the quickest amount of time.

Cities and Communities BanCorp Properties Serves In:

Mission Statement

BanCorp Real Estate Group provides and administers superior real estate services and product expertise. At each level we strive to be the client’s first choice. We continue to succeed treating our clients and the communities we serve as we would wish to be treated – the real golden rule.

We will continue to lead from the front the mutual trust, honest, integrity and authenticity in the delivery of our service. Our achievements are realized through our commitment to O.N.E. unified purpose driven resolve – Truth in Real Estate.

Friday, March 27, 2015

Adjusting Purchase Price Downward - Pricing Strategies | Orange County Real Estate Market

The bottom line is this: If you are getting ready to list your home and a model match 3 doors away just sold for $600,000, it might not be a wise decision to list your home for $675,000 – not in this market.

Friday, February 27, 2015

Orange County Real Estate Company Offering The Highest Real Estate Commissions In The Industry

To learn more about joining the innovative and imaginative BanCorp team: email admin@bancorprealty.com or contact Greg Steinaker at 949-207-9999.

http://www.Facebook.com/Bancorp http://www.linkedin.com/company/bancorp-real-estate-group http://www.twitter.com/bancorprealty https://plus.google.com/+Bancorprealtyreal-estate-agents-south-OC/about

Wednesday, February 25, 2015

BanCorp Properties Plans In Intensifying Marketing Efforts in San Clemente Real Estate Market

This is a reblog to a press release released on PR.com on Wednesday.

BanCorp Properties is zeroing in on the San Clemente housing market as it re-launches its popular buyer’s rebate program which it had discontinued in the third quarter of 2014. The company believes that the San Clemente market is critical to its success in 2015.

Monday, February 2, 2015

An Opportunity to Secure Additional Market Share and Brand Awareness in San Juan Capistrano Real Estate Market? BanCorp Thinks So.

This is a reblog to a press release released on PR.Com on Monday

Tuesday, August 19, 2014

Authentic or Computer Generated Appraisal?

BanCorp Realty is a division of The Irvine Holding Company

http://www.Facebook.com/Bancorp

http://www.linkedin.com/company/bancorp-real-estate-group

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https://plus.google.com/+Bancorprealtyreal-estate-agents-south-OC/about