For a Orange County real estate professional to have success in the
marketplace they must be able to influence their clients. Not the type of
influence where a Realtor is trying to manipulate or sway a client’s decision,
but rather the type of influence that is cultivated by maintaining key
professional characteristics. Things that a Realtor will work on each and every
day that that will lead them to becoming a top-notch, high-quality Realtor who
is respected in their community and is known for being a professional of
integrity without compromise.
If you are a Realtor with influence you will be in a
position to help your client instead of trying to make them happy all the time
(which I discussed in my last blog post). What does a Realtor need to do to
increase their level of influence with their clients? If a real estate
professional truly wants to start earning their client’s (or prospective client’s)
trust, and become a true real estate advocate, they will start working on these
seven following characteristics that the top-tier Realtors work on each day of
their careers:
·
Ability: learn more about the real estate
industry daily and do it with excellence.
·
Character: hold yourself to the highest standard
of integrity daily.
·
Passion: if you aren’t passionate about real
estate – chose another career.
·
Success: maximize your time daily to achieve the
results you are seeking.
·
Intuition: pay attention to the intangibles of
being an excellent Realtor daily.
·
Confidence: know what you are doing and make
others around you feel confident too daily.
·
Charisma: focus on your clients and show them
that you care daily.
If a Realtor embodies these characteristics, their influence
will increase with their clients and their results will be a natural byproduct for
striving for these.
Greg Steinaker: Managing General Partner and President – BanCorp Real Estate Group
Aliso Viejo Real Estate & Aliso
Viejo Homes For Sale
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